I’ve written extensively for custom publications — editorial-style magazines created for organisations, government agencies and brands to connect with their audiences in a meaningful way. These print titles often blend public education with lifestyle storytelling, and I’ve contributed everything from feature articles and interviews to service-driven content. My work spans sectors including healthcare, education, tourism, community and finance.
BRIDGE, SOUTH WEST COMMUNITY DEVELOPMENT COUNCIL
Bridge is a publication by the South West Community Development Council (CDC), created to keep residents informed and engaged with the district’s initiatives, programmes, and community stories. I contributed feature articles and resident profiles that spotlighted the spirit of the South West — from grassroots efforts to government outreach — with the aim of fostering connection and pride in the community.
Bridge (#3 2024): “Diaper support for families”
Bridge (#4 2024): “Helping seniors stay safe at home”
FOOD & WELLNESS, NTUC FAIRPRICE
Food & Wellness by NTUC FairPrice is a content platform offering practical tips, recipes, and expert advice to support healthier everyday living. My articles covers topics such as food, wellness, and family nutrition — written with the needs of everyday Singaporean households in mind.
Food & Wellness (Oct-Dec 2024):
Your year-end survival guide part 1: Prep well for party season”
“Your year-end survival guide part 2: Celebrate now, recharge & relax later”
[Update in 2025: The digital magazine has since ceased publication.]
SILVERKRIS, SINGAPORE AIRLINES
SilverKris is the award-winning travel magazine of Singapore Airlines, carried on every flight and designed to inform, entertain and inspire readers through stories that celebrate the travel experience. Each monthly issue features the latest travel trends, global destinations, and curated lifestyle content for the modern traveller.
The works featured here were published in the print editions of SilverKris magazine.
Silverkris (July 2012): “What I like: Angelene Chan”
Silverkris (June 2012): “Garden city”, a story about the much-anticipated opening of Bay South Garden, Gardens by the Bay.
NUSS The Graduate is a quarterly magazine that offers members of the National University of Singapore Society (NUSS) an engaging mix of lifestyle features, thought pieces, and important society updates.
NUSS The Graduate (July-September 2012): “Ooh! My throbbing head!”, a health article about headaches.
SPARKLE, PARK HOTEL GROUP
Sparkle is Park Hotel Group’s lifestyle magazine for guests. A quarterly publication with a 70,000-strong readership, each edition offers a refreshing perspective on travel, food and lifestyle.
Sparkle (Winter 2012):
eastside wallflower 